Type & Color
Color Palette
The IAMX colors are as diverse as people and their identities itself. The primary color is a vibrant blue, used for the logo and interaction elements. Secondary colors are used for highlighting the brand to stand out in the world of Self Sovereign Identities.

IAMX Blue
0081FF
0/129/255
79/50/0/0
IAMX Dark Blue
0342BA
3/66/186
94/74/0/0
IAMX Purple
741BB3
116/27/179
76/88/0/0
IAMX Pink
EC2E89
236/46/137
0/90/1/0
IAMX Red
FA0A28
250/10/40
0/95/78/0
IAMX Dark Orange
FF630B
255/99/11
0/71/92/0
IAMX Orange
F6A628
246/166/40
0/41/89/0
IAMX Yellow
FFD50D
255/213/13
1/15/92/0
IAMX Light Green
B5E232
181/226/50
38/0/88/0
IAMX Green
6ACF31
106/207/49
60/0/95/0
IAMX Turquoise
6CCEB9
108/206/185
57/0/36/0
IAMX Petrol
05928E
5/146/142
80/20/47/4
Black
000000
0/0/0
91/79/62/97
White
FFFFFF
255/255/255
0/0/0/0
Typeface

Space Grotesk is a Google font and can be downloaded here.
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