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Type & Color

Color Palette

The IAMX colors are as diverse as people and their identities itself. The primary color is a vibrant blue, used for the logo and interaction elements. Secondary colors are used for highlighting the brand to stand out in the world of Self Sovereign Identities.
Color
HEX
RGB
CMYK
IAMX Blue
0081FF
0/129/255
79/50/0/0
IAMX Dark Blue
0342BA
3/66/186
94/74/0/0
IAMX Purple
741BB3
116/27/179
76/88/0/0
IAMX Pink
EC2E89
236/46/137
0/90/1/0
IAMX Red
FA0A28
250/10/40
0/95/78/0
IAMX Dark Orange
FF630B
255/99/11
0/71/92/0
IAMX Orange
F6A628
246/166/40
0/41/89/0
IAMX Yellow
FFD50D
255/213/13
1/15/92/0
IAMX Light Green
B5E232
181/226/50
38/0/88/0
IAMX Green
6ACF31
106/207/49
60/0/95/0
IAMX Turquoise
6CCEB9
108/206/185
57/0/36/0
IAMX Petrol
05928E
5/146/142
80/20/47/4
Black
000000
0/0/0
91/79/62/97
White
FFFFFF
255/255/255
0/0/0/0

Typeface

Space Grotesk is a Google font and can be downloaded here.